« On May 28th and June 2nd, join Liesl Barrell, CEO and Co-Founder of Third Wunder for a two-part webinar series on Digital Marketing for Canadian Artists and Cultural Organizations. Liesl Barrell has more than eight years of digital marketing experience and award-winning projects under her belt.
Register Now: Digital Marketing Webinar Part 1 & Part 2. Limited Space!
During these webinars, you will learn about following:
Webinar 1: Digital Marketing Strategy
- Defining your audience
- Identifying your tone and manner
- Building & mapping your digital ecosystem: owned channels, earned media, paid media
- Campaign Mechanics
- Measurement (Key Performance Indicators)
- Governance
- Tools
Webinar 2: Digital Marketing Tactics
- Strategy Recap
- Inbound Marketing (lead generation, content marketing, landing pages)
- Email Marketing
- Search Marketing (Pay Per Click, Search Engine Optimization, Display Ads)
- Social Media (Facebook, Twitter, LinkedIn, Google+, Instagram, Pinterest, Snapchat)
- Influencer Outreach
- Resources
….Plus much more!
Space is very limited. Register Now to save your spot!
Feel free to send us your questions in advance so we can cover them in our Q&A session.
Email your questions to: jihane.elatifi@culturedays.ca »
-from Culture Days newsletter
